{"title":"BEST SELLERS","description":"\u003cp\u003eOur most-loved haircare essentials — tried, tested, and trusted by the SITCH community. From cleansing to styling, these are the products your hair has been waiting for.\u003c\/p\u003e","products":[{"product_id":"everyday-shampoo","title":"EVERYDAY SHAMPOO| Step 1 - Cleanse","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eIdeal for hair types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efine, normal, oily, thick, coarse, color-treated, mature, or sensitive scalps.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eTrue hair health starts at the scalp.\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eEVERYDAY SHAMPOO\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis your essential first step to strong, resilient, salon-quality hair at home. We’ve removed pore-clogging fillers and packed every bottle with high-performance ingredients that work at the root and deep within the hair cortex, helping you see and feel real results from day one.\u003cspan class=\"citation inline\" rel=\"nofollow noopener\" data-state=\"closed\"\u003e\u003ca rel=\"noopener\" class=\"inline\" href=\"https:\/\/www.paulmitchell.com\/products\/clean-beauty-everyday-shampoo\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003eEnjoy a calming scent journey—\u003cstrong\u003eneroli, warm mandarin, and vanilla\u003c\/strong\u003e—transforming routine cleansing into a revitalizing ritual.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"SITCH HAIRCARE","offers":[{"title":"250ml","offer_id":45125649465637,"sku":"ES250","price":39.0,"currency_code":"USD","in_stock":true},{"title":"250ml Refill","offer_id":45125649498405,"sku":"ES250-R","price":34.0,"currency_code":"USD","in_stock":true},{"title":"1L","offer_id":45125649531173,"sku":"ES1L","price":105.0,"currency_code":"USD","in_stock":true},{"title":"2L Refill","offer_id":45125649563941,"sku":"ES2L-R","price":158.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/files\/ConvertOut-Resized-Everyday-Shampoo-Back_101A8705_SquareFULL.jpg?v=1685036481"},{"product_id":"moisturizing-shampoo","title":"MOISTURIZING SHAMPOO| Step 1 - Cleanse","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eIdeal for hair types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eoverprocessed, blonde, chemically treated, or damaged hair needing deep repair.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eMOISTURIZING SHAMPOO\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis your most intensive, targeted therapy for compromised hair. Enriched with Hyaluronic Collagen Complex and Silk Amino Acids, this formula discovers microscopic cracks and damage—flooding the hair’s cortex with advanced hydration and rebuilding strength from within. Every wash becomes a luxury experience, thanks to the addictive Noir scent: earthy vetiver, lush fig, and warm musk.\u003cspan class=\"citation inline\" rel=\"nofollow noopener\" data-state=\"closed\"\u003e\u003ca rel=\"noopener\" class=\"inline\" href=\"https:\/\/patternbeauty.com\/products\/hydration-shampoo\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"SITCH HAIRCARE","offers":[{"title":"250ml","offer_id":45125755109669,"sku":"MS250","price":39.0,"currency_code":"USD","in_stock":true},{"title":"250ml Refill","offer_id":45125755142437,"sku":"MS250-R","price":34.0,"currency_code":"USD","in_stock":true},{"title":"1L","offer_id":45125755175205,"sku":"MS1L","price":105.0,"currency_code":"USD","in_stock":true},{"title":"2L Refill","offer_id":45125755207973,"sku":"MS2L-R","price":158.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/files\/ConvertOut-Resized-Moisturizing-Shampoo-Back_101A8706_SquareFULL.jpg?v=1685038864"},{"product_id":"moisturizing-conditioner","title":"MOISTURIZING CONDITIONER| Step 2 - Condition","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eIdeal for hair types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003edamaged, overprocessed, blonde, chemically treated, thick, coarse, or normal hair needing deep moisture; not recommended for very fine\/thin hair.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eMOISTURIZING CONDITIONER\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis the ultimate rescue treatment for hair in despair. This deeply reparative conditioner floods every strand with a potent blend of proteins and humectants—visibly restoring resilience, smoothness, and healthy shine. Restorative luxury meets science with the sensuous Noir scent: earthy vetiver, lush fig, and warm musk.\u003cspan data-state=\"closed\" rel=\"nofollow noopener\" class=\"citation inline\"\u003e\u003ca href=\"https:\/\/gomjcapelli.com\/benefits-of-conditioning-treatments\/\" class=\"inline\" rel=\"noopener noreferrer\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"SITCH HAIRCARE","offers":[{"title":"250ml","offer_id":45125797740837,"sku":"MC250","price":39.0,"currency_code":"USD","in_stock":true},{"title":"250ml Refill","offer_id":45125797773605,"sku":"MC250-R","price":34.0,"currency_code":"USD","in_stock":true},{"title":"1L","offer_id":45125797806373,"sku":"MC1L","price":105.0,"currency_code":"USD","in_stock":true},{"title":"2L Refill","offer_id":45125797839141,"sku":"MC2L-R","price":158.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/files\/ConvertOut-Resized-Moisturizing-Conditioner-Back_101A8703_SquareFULL.jpg?v=1685039692"},{"product_id":"detangler-spray","title":"DETANGLER SPRAY| Step 3 - Prep","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv class=\"page\" title=\"Page 3\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv title=\"Page 4\" class=\"page\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv title=\"Page 5\" class=\"page\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv class=\"page\" title=\"Page 6\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eIdeal for hair types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eall hair, including delicate curls, children’s sensitive scalps, color-treated, chemically processed, and unruly strands. Excellent for detangling teasy lights behind the chair and gentle pre-toner prep after bleaching.\u003cspan data-state=\"closed\" rel=\"nofollow noopener\" class=\"citation inline\"\u003e\u003ca href=\"https:\/\/www.marieclaire.com\/beauty\/best-detanglers\/\" class=\"inline\" rel=\"noopener\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eDETANGLER SPRAY\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis the multi-tasking miracle worker for every kit. One spray transforms knots into silk—making combing as easy for kids as it is for salon pros. Lightweight, yet extremely effective, it leaves hair bouncy, shiny, and frizz-free without buildup. Infused with a warm, sunny blend of neroli, orange blossom, and vanilla, detangling becomes a daily pleasure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"SITCH HAIRCARE","offers":[{"title":"200ml","offer_id":45125841518885,"sku":"DS200","price":39.0,"currency_code":"USD","in_stock":true},{"title":"200ml Refill","offer_id":45125841551653,"sku":"DS200-R","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/files\/ConvertOut-Resized-Detangler-Spray-Back_101A8691_SquareFULL.jpg?v=1759969689"},{"product_id":"leave-in-treatment","title":"LEAVE-IN TREATMENT| Step 3 - Prep","description":"\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eIdeal for hair types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eall—including delicate extensions, thick or fine strands, color-treated, and textured hair types.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eLEAVE-IN TREATMENT\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis the founder’s favorite, multi-tasking miracle for effortless, healthy hair. Cut blow-dry time, mend split ends, and tame frizz—without weight or residue. If you wear extensions or crave a faster routine, this treatment delivers unmatched results. Infused with sensual Ylang Ylang, it turns everyday styling into an indulgent sensorial experience.\u003c\/p\u003e","brand":"SITCH HAIRCARE","offers":[{"title":"200ml","offer_id":45125857837349,"sku":"LIT200","price":39.0,"currency_code":"USD","in_stock":true},{"title":"200ml Refill","offer_id":45125857870117,"sku":"LIT200-R","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/files\/ConvertOut-Resized-Leave-In-Treatment-Back_101A8692_SquareFULL.jpg?v=1759969668"},{"product_id":"curl-lotion","title":"CURL LOTION| Step 3 - Styling","description":"\u003cdiv class=\"page\" title=\"Page 1\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv class=\"page\" title=\"Page 3\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv title=\"Page 4\" class=\"page\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv title=\"Page 5\" class=\"page\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv class=\"page\" title=\"Page 6\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv class=\"page\" title=\"Page 7\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cdiv class=\"page\" title=\"Page 8\"\u003e\n\u003cdiv class=\"section\"\u003e\n\u003cdiv class=\"layoutArea\"\u003e\n\u003cdiv class=\"column\"\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eIdeal for hair types:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ecurly, wavy, fine, thick, normal—perfect for pre-updo setting, roller sets, curling iron, and all natural-texture styling.\u003c\/p\u003e\n\u003cp class=\"my-2 [\u0026amp;+p]:mt-4 [\u0026amp;_strong:has(+br)]:inline-block [\u0026amp;_strong:has(+br)]:pb-2\"\u003e\u003cstrong\u003eCURL LOTION\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003edelivers soft, flexible hold with zero weight, crunch, or sticky residue. Unlike gels and mousses, this intelligent lotion amplifies curl definition and shine while fighting frizz and humidity for a consistent, touchable finish. With 72-hour curl memory, it keeps every wave, ringlet, and set in perfect shape—whether air dried, diffused, or heat styled. Infused with a sunny scent of neroli, orange blossom, and vanilla, it makes every style session a delight.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"SITCH HAIRCARE","offers":[{"title":"200ml","offer_id":45125876416805,"sku":"CL200","price":39.0,"currency_code":"USD","in_stock":true},{"title":"200ml Refill","offer_id":45125876449573,"sku":"CL200-R","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/files\/ConvertOut-Resized-Curl-Lotion-Back_101A8695_SquareFULL.jpg?v=1759969658"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0762\/2098\/9733\/collections\/b1923.png?v=1786463275","url":"https:\/\/sitchhair.com\/collections\/best-sellers.oembed","provider":"SITCH HAIRCARE","version":"1.0","type":"link"}