EVERYDAY SHAMPOO| Step 1 - Cleanse

- Shields against environmental distress: Turmeric Root and Green Tea protect hair from pollution and UV damage.
- Reduces breakage up to 90%*: Quinoa Seed Extract and Jojoba Esters reinforce and restore elasticity for stronger strands.
- 100% color-safe & gentle: Sulfate-free cleansing preserves color vibrancy and hair integrity.
- Supports scalp health: Rosemary Leaf extract stimulates circulation to create a fresh, healthy foundation.
- Perfect for daily use: pH-balanced, gentle enough for all hair types, every day.

- Turmeric Root: Antioxidant powerhouse neutralizes environmental aggressors and soothes the scalp.
- Rosemary Leaf: Promotes healthy circulation and scalp wellness.
- Green Tea Leaf: Provides a natural defense against UV and pollution.
- Quinoa Seed Extract: Plant-derived protein rebuilds structure and drastically reduces breakage.
- Jojoba Esters: Replicate natural hair lipids to smooth, nourish, and add shine.

Transparent Ingredient List

SITCH Everyday Shampoo is crafted for high performance and clean standards:

Hero botanicals:
- Turmeric Root
- Quinoa Seed Extract
- Green Tea Leaf
- Rosemary Leaf
- Jojoba Esters

Nourishing extras:
- Coconut Oil
- Argan Oil
- Chamomilla Flower
- Rice Bran Wax
- Tamarind Fruit Extract
Clean, gentle surfactants:
- Sodium Lauroyl Methyl Isethionate
- Disodium Cocoamphodiacetate
- Cocamide MIPA
- Cocamidopropylamine Oxide

Free from:
- Sulfates
- Parabens
- Phthalates
- Pore-clogging fillers

Full Ingredient Disclosure:
Aqua (Water/Eau), Sodium Lauroyl Methyl Isethionate, Disodium Cocoamphodiacetate, Cocamide MIPA, Glycol Distearate, Phenoxyethanol, Cocamidopropylamine Oxide, Propylene Glycol, PEG-55 Propylene Glycol Oleate, Tamarindus indica fruit extract, Chenopodium quinoa seed extract, Curcuma Longa Root, Camellia Sinensis Leaf, Chamomilla Recutita Flower, Rosmarinus Officinalis Leaf, Ethyl Olivate, Ethyl Laurate, Ethyl Linoleate, Jojoba Esters, Oryza Sativa Bran Wax, Quercetin, Xanthophyll, Cocos Nucifera (Coconut Oil), Argania Spinosa Kernel Oil, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Butylene Glycol, Fragrance/Parfum, Benzyl Salicylate.

Massage generously into wet hair and scalp. Lather for 60 seconds to maximize ingredient activation and boost circulation. Rinse thoroughly. For boosted results, follow with your chosen SITCH conditioner.

Pro Tip: Create your signature hairSITCH by combining with Everyday Conditioner, Moisturizing Conditioner, or Leave-In Treatment.